Archive for the ‘social media’ Category

Moving Filmmakers to a Transmedia Business Model

18, Dec 2009

I’ve been working with two entertainment properties and a media start-up the past couple of months and I wanted to share the business models I developed to explain where we’re heading.
Here’s what we already know:  pulling in an audience is tough but pulling in finance is tougher.
The Old Days
In the “old days” – as shown [...]

The Four Corners of Cross-Media Mise En Scene

9, Nov 2009

If you’re setting out on a new cross-media story adventure, in which you’ll explore the possibilities of music, video, gaming, and the web, consider the golden phrase filmmakers and theatre professionals have come to learn and live by …
Mise en scene
Though there is a vast array of various definitions as to what this phrase actually [...]

Collaborative Transmedia Storytelling

22, Oct 2009

Robert Pratten discusses the lack of available tools and processes for use with collaborative transmedia projects.

ARGFest 2009 Walkthrough

17, Aug 2009

ARGFest-o-Con is still rattling around in my brain cavity, and I am still experiencing the aftereffects, both real and imagined. I have been busily showing off my swag to every person who comes within ten feet for the last month; at this point I think I might be getting a little obnoxious about it. [...]

5 Basic Social Websites for Cross-Media Storytellers

1, May 2009

Cross-Media storytelling is all about adding dimension to your story in order to enhance the audience’s experience. You can add depth to character by creating social media profiles that audience’s can befriend and follow, you can generate press releases and news stories covering your character, their backstory, or current story events, you could start a [...]


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