Archive for November, 2009

In retrospect, of course it was obvious that Legos had to be from space. Right? The Bradford Rant Institute seems to think so – they’ve been tracking mysterious Lego Pods that have been falling to earth in various locations around the globe. The next pod is due to hit the southeastern United States [...]

Smoking Gun Interactive is taking its new ARG very seriously.
Just because the game is intimately tied to the release of a new graphic novel and a planned console game, they aren’t about to treat it like an advertising campaign.  In fact, they’ve been sending out press releases, writing stories for BoingBoing, and talking to The [...]

Once the dust settles there will be more money in the movie biz than during the time of physical formats.
MySpace and Ustream teamed up to livestream the premiere of Twilight Saga: New Moon. It had almost 3 million total viewers. Once everyone has a TV that is internet enabled fans can have Twilight parties together [...]

This post looks at crowdsourcing from the perspective of the independent filmmaker and presents some considerations when asking an audience or fan base to create content. There’s a range of things an indie might do to engage an audience but this post looks specifically at crowdsourcing.
It’s worth noting up front that getting an audience to [...]

You’ve taken the plunge and decided that you really want to go behind the scenes of an Alternate Reality Game in some capacity. Perhaps you’ve had an amazing experience as a player, or maybe you’ve just researched the genre and thought it sounded like it was right up your alley. Because, let’s face [...]


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